Our Vision and Mission

Mission Statement

We aim to establish with the help of our clients a valuable service and product range with quality and value for money that will constantly place Cradle 2 Kindy Parenting Solutions at the top of the market for parents with children from birth to five years.

Strategy Objectives

Market leader keeping ahead with new developments and techniques
Build on solid foundations
To assist many generations to come
To serve and meet the needs of our clients
To be pioneers at the cutting edge of the market
Establishing new products
To meet the ever changing needs of our clients and the market
Achieving high quality care and products
Total commitment to our service, products and concepts
Train the next generation of parent coaches
Taking our concept and products overseas

Values

Encourage our parenting coaches to treat people with respect and dignity.
Apply the highest standards of excellence in service and products.
Maintain happy and satisfied clients who keep coming back and referring our name on to their friends and family.
Respond with professionalism in our actions and ethics.
Profitable and productive not only financially but also in our lifestyle choices to enable us to generate a return on our investment.
Cradle 2 Kindy Parenting Solutions will be the people's choice for the most respected and valued service.
Committed to building a united family.
Consistent in all that we do.
Outstanding and personalised service.
Partnerships built on integrity and trust.
Commitment to excellence.
Culture of passion and understanding.
Belief in people, building and changing lives.

The Future

life, leisure, business,
be constant and consistent
family-centred
becoming a worldwide family

Leadership

Remembering our small beginnings and always striving for improvement.

humility
character
commitment
generosity
listening
passion
responsibility